A company sells a product whose demand (in units) depends on its market price (in…

MATHEMATICS · Multi-part · A Level · Mathematics · Differentiation · Differentiation

Problem

A company sells a product whose demand DD (in units) depends on its market price pp (in rupees) as D(p)=1200−15p.D(p)=1200-15p. The price itself is adjusted over time tt (in months) according to the inflation model p(t)=20e0.03t.p(t)=20e^{0.03t}. The monthly revenue is R(t)=p(t) D(p(t))R(t)=p(t)\,D\bigl(p(t)\bigr). (i) Express RR explicitly as a function of tt. (ii) Derive a simplified formula for dRdt\dfrac{dR}{dt}. (iii) Calculate dRdt\dfrac{dR}{dt} at t=12t=12 months, correct to the nearest rupee per month. (iv) Find the percentage rate of change of revenue at t=12t=12 months and comment on whether the revenue is increasing or decreasing at that time.

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